Freelance Writing & Strategy Portfolio

Within the links below, you’ll discover a range of content—blog articles, ebooks, case studies, website copy, and more—that I’ve crafted throughout my career. 

Don’t see what you’re looking for? There’s a good chance I’ve got something tucked away that will fit the bill. Drop me a line, and I’d be happy to find it for you.

FEATURED PROJECT

B2B Content Strategy:
Building an Inbound Lead Generation Engine

When a large company in the transportation industry sought to rebrand itself as a SaaS provider, it needed a B2B content strategy that would both support its revised mission and appeal to its changing customer base. By doubling down on tech-focused blog content and establishing a robust webinar and ebook initiative, I helped the company develop a highly effective inbound sales strategy. This approach filled the company’s sales pipeline with more prominent and influential prospects and helped them consistently exceed their quarterly lead generation goals.

The following white paper was a key part of this strategy.

Key content marketing results

“When I ask her [Lindsey] to meet a deadline she always delivers. If you are considering taking your writing and blog to the next level, I would recommend you put her on your team.”

Scott Propp, Dentro Consulting

Center Coast Realty blog article

Center Coast Realty

Blog: The Most expensive chicago neighborhoods

Screenshot of writing portfolio article titled, "How High Will Mortgage Rates Go?"

HomeLight

Blog: How High Will Mortgage Rates Go? 

John Francis blog article

Heavy duty trucking

blog: The top 4 fmcsa violations of 2021

Case Study Example

Foley Services

Case Study: Reducing time to hire by 85%

Press Release Portfolio Sample

Foley Services 

Press Release: Clutter partnership

HomeLight Blog Sample

HomeLight

Blog: How to sell everything in your house

Foley Services

ebook: how to maintain compliant driver files

Writing portfolio screenshot of a webpage on strabismus and amblyopia.

Northampton Vision Specialists

Webpage Copy: Strabismus & Amblyopia

center coast realty 

blog: 3 Ways to beat high interest rates

living memorials

Press release: local artist celebrates life

Foley Services

Website Banner Copy Examples

Multiple Clients

Email marketing copy examples

Home Trends & Design

Press release: HTD Celebrates 10 years

home trends & Design

Catalog Product Descriptions 

Northampton Vision Specialists

Webpage Copy: About Northampton Vision

Stop Settling for Stale, Unoriginal Content

As a passionate storyteller, I have produced high-value assets for every stage of the prospect and customer journey. Whether it’s a blog post, white paper, or landing page, I put a strong emphasis on originality: leveraging the unique insights and expertise of your subject matter experts to ensure authenticity and relevance.

Ready to get started?

Stop Settling For Stale, Unoriginal Content

As a passionate storyteller, I have produced high-value assets for every stage of the prospect and customer journey. Whether it’s a blog post, white paper, or landing page, I put a strong emphasis on originality: leveraging the unique insights and expertise of your subject matter experts to ensure authenticity and relevance.

Ready to get started?